New glossy magazine branded a waste of taxpayers’ money

PUBLISHED: 17:12 16 September 2010 | UPDATED: 17:32 16 September 2010

iN Hertfordshire

iN Hertfordshire

A GLOSSY magazine which offers readers beauty, fashion and lifestyle tips has been blasted as a waste of taxpayers’ money.

A total of 55,000 copies of iN Hertfordshire have been distributed across the county at a cost of 22,000 to the public purse.

The periodical, which can be picked up at supermarkets, libraries, police stations and doctors surgeries, is the brainchild of Hertfordshire police, the county council and the NHS.

As well as tips about skincare and the latest high street styles, the magazine also features real-life stories, including the experiences of a woman whose partner was killed by a drink-driver.

However, its launch has been roundly condemned, including by some within the council.

Lib Dem group leader Chris White, a former member of Hertfordshire Police Authority, rapped: These are times of austerity and we all have to count every penny.

Why the police feel it is suitable to launch a glossy magazine that gives fashion advice is beyond me.

I suggest that the police get back to doing their real jobs policing our streets.

Paul Manning, former deputy chief constable of Hertfordshire, said: Spending 22,000 on this during the current economic climate is not the best idea.

Meanwhile, The TaxPayers Alliance, which campaigns for lower taxes, reacted with bewilderment.

Spokeswoman Fiona McEvoy fumed: Few people have any interest in the magazines put out by their authorities but still they continue to bombard us under the banner of community engagement.

Its not the job of the police or the council to give out fashion and beauty tips and if savings are to be made these sorts of frills have to go.

A police spokeswoman defended the magazine, which can also be read online at the county councils website, saying it cost just 40p to design and print each copy.

She also said all stories were contributed free of charge.

Superintendent John Chapman added: This publication is one of many positive measures aimed at making drinkers take better care of themselves.

The cost of this publication pales into insignificance when compared to the costs of alcohol misuse.

If this new way of getting the message out to people can help save even one persons life, its worth every penny.


If you value what this story gives you, please consider supporting the Welwyn Hatfield Times. Click the link in the orange box above for details.

Become a supporter

This newspaper has been a central part of community life for many years. Our industry faces testing times, which is why we're asking for your support. Every contribution will help us continue to produce local journalism that makes a measurable difference to our community.

Latest from the Welwyn Hatfield Times