Hatfield firm hits bullseye - with Twitter help from Dragons’ Den star Theo Paphitis

12:01 06 April 2012

Theo Paphitis with RS Archery

Theo Paphitis with RS Archery's Steven Davies

Archant

TWITTER has boosted the profile of a Hatfield archery business, after attracting the online attention of Dragons’ Den star Theo Paphitis.

RS Archery attracted the attentions of the millionaire entrepreneur with a carefully worded Tweet about their company during Small Business Sunday, or #SBS.

Every Sunday, Mr Paphitis invites companies to tweet him, and retweets his six favourite messages to his 235,000 odd followers.

RS Archery was chosen as one of the six with the following statement: “@TheoPaphitis #sbs for all that is Robin Hood - company archery events, archery clubs, medieval birthday parties. Archery the sport for all.”

“From that one retweet by the Dragon, we instantly gained more followers and naturally loads of interest in our archery company based in Hatfield,” said RS Archery owner Steven Davies, who runs the business with wife Rebekah.

Last week, the couple came face-to-face with the entrepreneur at the first-ever Small Business Sunday event, held in Birmingham.

“A little known fact about Theo is that he loves archery which made a perfect conversation point when we met at the #sbs event,” Steven said.

“The future for RS Archery is looking great because of this special win and maybe one day Theo may even pop down to our club for a quick shoot.”

RS Archery specialise in corporate events, medieval archery and medieval knights parties and also run archery clubs.

Related articles

0 comments

More news stories

Yesterday, 17:17

A man has been charged after a serious assualt in a Hatfield block of flats.

Yesterday, 16:32
Alex Scott

Welwyn Garden City’s Alex Scott will be hoping for a recall to the England Women’s football team starting XI as they enter their first-ever World Cup semi-final in Edmonton, Canada tonight (midnight BST).

Tue, 17:39
Beekeeper Stefan Kitching at work in Welwyn Garden City

A swarm of at least 5,000 bees is being rescued from an unusual location in Welwyn Garden City - a locked bicycle.

Tue, 13:43
Labour MEP Richard Howitt with party leadership hopeful Yvette Cooper MP

The region’s most senior Labour politician announced today (Tuesday) who he is backing for leadership of the beleaguered party.

Most read stories

Most commented stories

Digital Edition

Image
Read the Welwyn Hatfield Times e-edition today E-edition