Hatfield firm hits bullseye - with Twitter help from Dragons’ Den star Theo Paphitis

12:01 06 April 2012

Theo Paphitis with RS Archery

Theo Paphitis with RS Archery's Steven Davies

Archant

TWITTER has boosted the profile of a Hatfield archery business, after attracting the online attention of Dragons’ Den star Theo Paphitis.

RS Archery attracted the attentions of the millionaire entrepreneur with a carefully worded Tweet about their company during Small Business Sunday, or #SBS.

Every Sunday, Mr Paphitis invites companies to tweet him, and retweets his six favourite messages to his 235,000 odd followers.

RS Archery was chosen as one of the six with the following statement: “@TheoPaphitis #sbs for all that is Robin Hood - company archery events, archery clubs, medieval birthday parties. Archery the sport for all.”

“From that one retweet by the Dragon, we instantly gained more followers and naturally loads of interest in our archery company based in Hatfield,” said RS Archery owner Steven Davies, who runs the business with wife Rebekah.

Last week, the couple came face-to-face with the entrepreneur at the first-ever Small Business Sunday event, held in Birmingham.

“A little known fact about Theo is that he loves archery which made a perfect conversation point when we met at the #sbs event,” Steven said.

“The future for RS Archery is looking great because of this special win and maybe one day Theo may even pop down to our club for a quick shoot.”

RS Archery specialise in corporate events, medieval archery and medieval knights parties and also run archery clubs.

Related articles

0 comments

More news stories

17:17
Magpas Air Ambulance in flight

A man is being flown to hospital after being seriously injured at a business premises in Welwyn Garden City.

16:12
A Syrian refugee holds his young son in a refugee camp in northern Iraq.
The Department for International Development (DFID) is leading the UK’s humanitarian response to the crisis created by ISIL ( Islamic State of Iraq and the Levant) in Iraq, and getting life-saving aid to people across Iraq who have fled ISIL terrorists. The UK is delivering a total of £39.5million of aid.
Credit:  Andrew McConnell/Panos for DFID

Critics have blasted Welwyn Hatfield MP Grant Shapps for voting down a plan to admit Syrian child refugees into Britain.

George and Rose, who celebrate their 71st wedding anniversary next week, with daughter Daryl

A Potters Bar couple are preparing to celebrate their 71st wedding anniversary.

12:48
Chloë Ward in hospital after her ordeal.

Quick-thinking scaffolders sprinted down from the A1(M)’s hard shoulder and helped a young woman from her wrecked car, just moments before it went up in flames.

Most read stories

Most commented stories

Local business directory

Hertfordshire's trusted business finder
HOT JOBS

Show Job Lists

Digital Edition

Image
Read the Welwyn Hatfield Times e-edition E-edition

Newsletter Sign Up